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Bespoke Marketing

Bespoke Property Marketing

At the heart of our bespoke marketing approach is the unique story of your home — we take the time to understand its character, the charm of the neighborhood, and the key selling points that will resonate with today’s buyers. We provide expert advice on enhancing first impressions, from simple updates to strategic improvements that can increase your home’s value and maximize your profit. Our tailored marketing combines professional media, global and local outreach, and a thoughtful, patient, and educational presence at open houses to ensure your property shines in the best possible light and attracts the right buyers.

Before Selling Checklist

Before bringing your home to market, we conduct a thorough evaluation that includes analyzing comparable sales and market data to determine the optimal pricing strategy. We review the property’s upgrades, views, and standout features, and assess how the lifestyle of the surrounding area adds value. Together, we develop a customized, approved marketing plan to ensure your home gets the right exposure. We also assess curb appeal and recommend targeted upgrades or renovations to help increase the sale price and boost your return on investment. Finally, we offer tailored staging options to showcase your home at its absolute best and captivate potential buyers.

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Photos, 3D Tours, & Zillow Showcase

We elevate your home’s sale with professional photos, immersive 3D tours, detailed floor plans, and high-quality video commercials — all designed to captivate buyers and make your listing stand out. You can request to review the top-tier vendors we partner with and explore their impressive portfolios to see the caliber of marketing your home will receive. We also leverage Zillow Showcase, a powerful tool that boosts your listing’s visibility, enhances its presentation, and attracts more serious buyers through enhanced placement and exposure. Best of all, we cover the full cost of these marketing services, ensuring your home is presented at its absolute best without added expense to you.

Property Video Commercials

We partner with our preferred professional media agencies to create stunning home tour videos that capture your property’s beauty at morning, day, and night — showcasing its atmosphere in every light. In addition, Jarett personally guides viewers through a full start-to-finish video tour, adding a warm, knowledgeable touch that highlights key features and details. To maximize reach, we also produce a collection of engaging vertical videos specifically crafted for social media reels and collaborations with influencers and local accounts, ensuring your home gets exceptional exposure across every platform.

Digital Ads & TV Commercials

We run highly targeted social media and digital ad campaigns both locally and globally, focusing on key markets where data shows the highest buyer interest for your property. Our marketing reach doesn’t stop online — we can also place TV ads on major streaming networks, ensuring your home is showcased to the right audiences both near and far. By combining data-driven strategies with broad media exposure, we maximize visibility and attract qualified buyers from the most promising locations.

Printed Brochures & Flyers

We design and produce high-quality professional flyers, brochures, and mailers to ensure your home is presented with maximum appeal and sophistication. Each piece is carefully crafted to highlight your property’s best features, combining beautiful imagery, compelling descriptions, and polished layouts that capture buyer attention. Whether in print or digital form, these materials help create a memorable first impression and provide potential buyers with a lasting, tangible connection to your home.

Broker Mass Promotion

Choosing Jarett means you get personalized, dedicated service without missing out on the powerful reach that larger agents or big teams offer. We amplify your listing’s exposure through mass email promotions sent to the top 500 agents in the area, tap into the entire Berkshire Hathaway agent network, and host exclusive broker previews so agents can personally tour and experience your home. This ensures your property gets maximum professional visibility, tapping into the same high-level connections and networks as the largest competitors.

Coming Soon & Going Live

By listing your home on the California Regional Multiple Listing Service (CRMLS), we ensure it gains maximum exposure across a vast network of real estate platforms. CRMLS automatically syndicates your property to major national and global sites like Zillow, Realtor.com, Redfin, Homes.com, and hundreds of additional partner sites, dramatically increasing its online visibility. This powerful system connects your listing to thousands of agents and millions of potential buyers, ensuring that your home is showcased not just locally, but across the country and internationally — all through a streamlined, professional process. Ask us about selling your home off-market!

Grand Events *Optional*

We’ve successfully hosted unique luxury events like our signature Wine, Cars & Cigars showcase to create buzz and elevate the promotion of select listings. Beyond that, we offer the option to organize private wine tastings, elegant twilight open houses, and exclusive VIP-only gatherings designed to attract discerning buyers and create memorable, high-end experiences around your property. These tailored events not only highlight the home’s lifestyle appeal but also generate excitement and exclusivity, helping your listing stand out in a competitive market.

Bespoke Open Houses

At every open house, we prioritize educating and assisting buyers, ensuring they feel informed, welcomed, and inspired — creating an exceptional experience they won’t forget. We proudly represent our clients’ homes to the highest standards, showcasing every detail with care and professionalism. From thoughtfully answering questions to highlighting key features and lifestyle benefits, we make sure every visitor leaves with a clear, positive impression and a deep connection to the property.

Work With Jarett

Reach out to Jarett for strategic guidance, seamless service, and a real estate experience built on trust, communication, and results.

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